FOUNDER
Snow Jiang
CEO of Cheerful Music and acclaimed Chinese singer in her own right, she has won numerous awards, subsequently founding the label in 2018. Whilst based primarily in China, Snow Jiang has traveled to over 30 countries and as a result appreciates the difference in cultures between countries and aims to transfer this understanding into Cheerful Music's diverse roster of artists.
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DIRECTOR
Linling Wu
Graduated from Newcastle University and gained a master's degree in Business Management, Linling Wu started in Cheerful Music's marketing team in China.
Marketing Specialist
Jianing Wang
Jianing graduated with a Master’s degree in International Multimedia Journalism from Newcastle University. With expertise in media trends, audience insights, and digital communication, Jianing develops marketing strategies focused on music and cultural promotion through content dissemination. At Cheerful Music, Jianing manages social media campaigns, influencer partnerships, and media collaborations, helping artists expand their reach and fostering cross-cultural exchange through music.
A&R
Jasmine Saeed
Jasmine is our A&R with extensive experience in the music business, artist management, social media strategy, and content creation. Known for a highly refined ear in music production and harmony and a strong ability to identify and develop unique talent.
A&R
Harley Stammers
Harley is an A&R Specialist with a proven background in the music industry. A 23-year-old London-based producer, artist, and mix engineer, he is known for crafting futuristic, atmospheric sounds that fuse global influences with high-energy bounce. With a degree in Music Technology, Harley blends technical precision with instinctive creativity to consistently deliver innovative, high-quality work.
